About Us

Home at Howbery Park, Wallingford
Home at Howbery Park, Wallingford

WELCH & CO WINE            MERCHANTS

Established 1988

Bespoke suppliers to the on-trade in and around Oxfordshire since the fine sunny vintage of 1988, we are a small firm, independent, dedicated to service and good wine - and we love what we do.

Our wines are sourced from a wide variety of producers and buying groups; foremost among them is Boutinot, grower and importer, significant other to the UK independent trade and long-time market influencer for all things good. Indeed, they have been our chief partner in wine for more than 30 years. 

Wine at Bunkfest
Wine at Bunkfest
We have a lot of boxes
We have a lot of boxes
All deliveries by own transport
All deliveries by own transport

Our long history serving the on-trade came, of course, to a dramatic pause with the onset of Covid-19 and the general UK lockdown in late March 2020.

In the interests of survival and having something to do during our waking hours, we very quickly set up as an online retail merchant, aiming chiefly to serve our local community around Wallingford: and so Pierre le Vin was born.

Pictures with Wine
Pictures with Wine

This was all the more entertaining as we needed to offer quite different labels from our on-trade business, let alone learn what on earth we were doing. Nevertheless, we seem not to have been too wrong, given the happy contribution to cash flow over the months since, and we have certainly enjoyed the new set of demands.

Paul not running a virtual tasting
Paul not running a virtual tasting

Now, in early September, following some very welcome return of activity with our bar and restaurant customers, we are maintaining the retail work and are hoping that given the ongoing fluid nature of business conditions, a blend of the two will keep us busy and on our toes. 

And looking forward to the next thirty odd years.

Peter Welch and the Team.

Wine pairing - love to.
Wine pairing - love to.
A favourite: Bodegas Ontanon, Rioja
A favourite: Bodegas Ontanon, Rioja
We're very hands-on
We're very hands-on

WHAT WE OFFER


Service with a smile

Wine list design and supply

Marketing solutions

Rescue deliveries

Food and wine pairing

Wine care advice

Proactive customer stock-keeping

Comprehensive and high quality product range

Independent trade specialist

Territorial sensitivity

Tailored staff training

Sale or return

Large event veterans

Trained delivery staff 

32 years experience tasting and selling wine

Lesley-Anne in our new air-conditioned warehouse at Howbery Park
Lesley-Anne in our new air-conditioned warehouse at Howbery Park
Not feet-on approach
Not feet-on approach
Nice banner, old number
Nice banner, old number
Tasting at the Town Hall
Tasting at the Town Hall
One of our older customers, before the re-fit
One of our older customers, before the re-fit


Tasting at San Felice
Tasting at San Felice

SOME CUSTOMERS


  • Avanti, Wallingford 
  • Baskerville, Shiplake
  • Bell, Waltham St. Lawrence
  • Black Boy, Old Headington
  • Branca, Jericho
  • Chester Arms, East Oxford
  • Corn Exchange Theatre
  • Crown at Chinnor
  • Crown, South Moreton
  • Delhi Brasserie, Wallingford
  • Fat Frog, Aston Tirrold
  • Fox & Hounds, Uffington
  • Gardener's Arms, Oxford
  • Greyhound, Letcombe Regis
  • Greyhound, Rotherfield Peppard
  • Highwayman Inn, Exlade Street
  • Keep, Wallingford
  • Lamb at Little Milton
  • Lord Nelson, Brightwell Baldwin
  • Magdalen Arms
  • Miller of Mansfield
  • No.1 Ship Street, Oxford
  • Old Coach Inn
  • Rose & Crown, Oxford
  • Shepherds Hut, Ewelme
  • Standard, Jericho
  • Thai Corner, Wallingford
  • Waterfront Café, Benson
  • White Hart, Old Headington

A Port tasting
A Port tasting